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The Mera
Branding, Social Media
Branding, Social Media
The Mera Instagram
The Mera Digital Collateral
The Mera is the type of brand every designer dreams of developing. With high-end, luxury amenities and detailed interior design, creating a visual identity for a brand new apartment community was a labor of love. With nearly two years of brand development, The Mera became a brand of smooth edges, hints of Mediterranean serenity, and elegant sophistication.
The Mera's visual identity progressed most drastically as I developed its social media pages. I decided to create a grid design that integrated the smooth arches of its logo mark. By layering color and texture, no matter what post you come across in your feed, you are delivered a visually-capturing image.























